Is email marketing still important?
Despite the rise of other digital marketing channels, email marketing is still a core part of the entire marketing mix. It provides a very successful channel to market to your existing customer database & retain those customers through newsletter updates or promotional offers.
It is essential to ensure you capture customer email addresses at all relvent points of contact, constantly updating your email list & distribute email newsletters in line with a strateigic plan.
Why should I invest in email marketing?
The continuing power of email marketing makes it a must channel for investment. It is without doubt the best way of retaining customers and keeping them informed with any news related to your brand.
We start by ensuring that you have a strategy for collecting customers email addresses. This could be via contact forms, newsletter sign up or opt-in during the checkout process. If you have a physical location, this also becomes a touch point for collecting email data.
Once there is sufficient data we can begin devising a strategy tailored to your business and execute email marketing campaigns to promote your brand.
Contact us for an email marketing review or consultation
Are you interested in email marketing for your small or medium sized business or do you already dabble in this channel but wish to improve your existing efforts? If so then complete the form opposite and we’ll be in-touch! We can offer you a review of your current email marketing strategy or a consultation on how we can setup & help you manage a new email marketing platform.
Due to the ongoing nature of this form of marketing, we recommend one of out regular monthly marketing support plans, which offers you a set number of hours a month allowing you to use any of the marketing services that we offer.
